Rrrrrrrrolling on the Rrrrrrrrrrrriver
This is my favorite new commercial on Italian radio (click the link to play in a new window, or use the embedded audio to the right). It's for a store called Rocco Giocattoli, which is kind of like Toys-R-Us, and is hawking lots of fab back-to-school merch like notebooks (quaderni) and backpacks (zaine, not to be confused with zingari, which are gypsies, or zanzare, which are mosquitoes) starting at 9.90E. My favorite parts are:
- His enthusiasm for and pronunciation of the English phrases back-to-school, Power Rangers, and Spiderman Tre.
- The random inclusion into an already loud and hyper commercial of kids who shout, "Yay, we're going back to school!"
- The ridiculously over-emphasized rolled R in the name of the store.